Hi, chums! The wait is now over, the Sharknado trailer has arrived. Hooray! Steve Sanders is so toast. The Pacific Standard covered the studio responsible for this cinematic cream puff, the Asylum, in a feature that explores the B-movie machine’s other endeavors — dogs celebrating or saving Christmas and diet versions of blockbusters (Transmorphers, Battle of Los Angeles), for instance — as well as how it uses “naive camp” to its benefit. Producer Devin Ward said of Sharknado‘s appeal, “‘It’s exactly what you think it is — a tornado full of sharks. […] That movie cannot be bad.’” Is that a challenge, Ward?

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